FLOS Scandinavia Showroom / OeO Studio


© Morten Bentzon

© Morten Bentzon
  • Interiors Designers: OeO Studio
  • Location: Copenhagen, Denmark
  • Architect In Charge: Head of Design Thomas Lykke
  • Design Team: OeO Studio
  • Area: 500.0 m2
  • Project Year: 2017
  • Photographs: Morten Bentzon

© Morten Bentzon

© Morten Bentzon

From the architect. OEO Studio, a multi-disciplinary Copenhagen-based design studio, has unveiled its complete redesign of the 500 m2 FLOS Scandinavia showroom in Denmark.

Located in an old tractor repair workshop amongst the spacious former warehouses of one of Copenhagen’s old industrial docks, the FLOS showroom has been entirely transformed by OEO Studio to create a bold new spatial experience with an international feel that allows the products to take centre stage.


© Morten Bentzon

© Morten Bentzon

OEO Studio has worked with spatial elements that draw on the structure of the building itself – monolithic and contrasting elements that inspire curiosity bring the products to life and create a dynamic interplay between architectural and home lighting. The brief from FLOS Scandinavia was to create a showroom of international standing; to create a natural integration of work spaces into the overall space, as well as to design a comprehensive display system that works for FLOS architectural, home and outdoor lighting.


© Morten Bentzon

© Morten Bentzon

A playful sculptural staircase works as a dramatic display element and as a zone divider within the open-plan space, creating a natural transition between architectural and home lighting. With its bold appearance the staircase triggers curiosity and works as a perfect backdrop for the products. It is like a staircase to heaven leading towards the sky.


© Morten Bentzon

© Morten Bentzon

Another important design element is the Cover House, a separate home lighting display area within the showroom, which is clad with brick from Danish brickwork manufacturer, Petersen Tegl. The masonry was carefully selected by OEO Studio to create a perfect contrast and to give emphasis to the FLOS lighting products.


Showroom

Showroom

The OEO Studio-designed showroom features many unique architectural details, including bespoke shelving units and a playful and inspiring new display system that offers an interesting approach to display lighting. The display system has been designed so that it can be configured in multiple ways, offering a perfect system to showcase lighting solutions by FLOS and to create a subtle and inspiring spatial backdrop.


© Morten Bentzon

© Morten Bentzon

The main inspiration for the OEO Studios design solution was the structure and history of the old building – the monolithic architecture, the contrasts of materials, and the interplay of natural and artificial light.


© Morten Bentzon

© Morten Bentzon

Thomas Lykke, creative director of OEO Studio says: “We have worked with spatial elements that draw on the body of this wonderful old industrial building. Monolithic and contrasting structures have been deployed to create a play of light and shadow – an ambiance that brings the iconic FLOS products to centre stage and inspires curiosity about the possibilities of lighting.”


© Morten Bentzon

© Morten Bentzon